Resume

Social Media Assistant and Student Manager

Bowling Green State University Women’s Gymnastics

August 2021 - Present

  • Lead content creation, campaign development, and account management across multiple social platforms, focusing on elevating brand visibility and driving engagement.

  • Apply creative strategies and data insights to increase social media reach by 919%, engagement by 1,628%, and follower growth by 4.8% in just 30 days.

  • Organize and execute fundraising campaigns through Instagram, Facebook, and Twitter, demonstrating skills in cross-functional collaboration and project management.

  • Work closely with coaching staff and athletes, ensuring smooth operations and collaborating on daily practice logistics, equipment setup, and event preparation.

Social Media and Influencer Relations Intern

Karrie Leung Public Relations

June 2024 - January 2025

  • Developed content creation strategies and created engaging visuals for social media platforms, including for an international hotel company, to drive brand awareness and engagement across global markets.

  • Assisted with influencer partnerships, building strong relationships, and ensuring campaigns aligned with brand messaging and goals.

  • Utilized analytics tools to track campaign performance, providing data-driven insights to clients to optimize strategies and improve outcomes.

Student Desk Clerk

Center for Student Connections and Opportunity

September 2023 - Present

  • Coordinate meetings and manage schedules for senior leadership, ensuring smooth office operations.

  • Collaborate with colleagues to design marketing materials, promoting office events and initiatives that foster a sense of community and inclusion.

  • Actively contribute to promoting student resources, driving engagement with key campus initiatives.

Digital Organizer

Jo Doll for State Representative

April 2020 - June 2020

  • Managed and executed social media strategies to engage voters, growing online visibility and fostering voter interaction.

  • Collaborated with the campaign manager to create digital ads and brand messaging that resonated with target audiences, ultimately contributing to a 23% victory margin in the primary election.

  • Coordinated volunteers and served as a liaison between staff and supporters, organizing key outreach activities.